You might be wondering who a Canvasser is, and the CanvasserJob description he/she is expected to carry out. This article is written to educate you on all that you need to know about Canvassers.
Who is a Canvasser?
A Canvasser is one who works in neighborhoods or shopping areas to intimate the public about specific goods, services, political efforts, or charitable causes. Canvassers may also be considered salespeople or interviewers, depending on the nature of the organization as well as the work being carried out.
What is a Canvasser Job Description?
A Canvasser’s job description career has no formal, step-by-step education or career path to employment, even though having strong communication and social skills would be an added advantage.
Canvassers are used by private companies, political organizations as well as government entities to gather data, sell merchandise, solicit donations, or disseminate information.
They are expected to combine customer service and listening skills with marketing knowledge to get people to patronize a product, support a cause, or volunteer information. Initiating contact with the public, walking through neighborhoods, school campuses, or shopping malls to connect with people in their target markets, is mostly what Canvassers spend most of their time doing.
Canvasser Responsibilities
Canvassers are expected to memorize and recite sales scripts or statements prepared by the employer. They also have as their responsibility, driving to canvassing locations, approaching and talking to people in malls, on the street, as well as in their homes about a product.
Also, they are expected to have a vast knowledge of the organization’s products in other to be able to sway opinions. To obtain signatures and personal information for electoral parties and businesses, and make cold calls from the office.
They are expected to answer questions regarding the company’s products, party leader or organization. Attend rallies, show, fairs, as well as other industry-related events and maintain a professional appearance. Also, they are to meet quotas set out by the company or organization and recruit and train new Canvassers.
Canvasser Salary Information
Canvasser jobs have limited occupational statistics, but O* Net Online on its own side categorized the position as a combination of door-to-door sales worker and interviewer (www.onetonline.org). This site, reports a slower than average job growth margin of 2-3% for interviewers as well as a decline in job growth of 2% for the door to door sales worker jobs for the period of 2018-2028.
The U.S. Bureau of Labor Statistics, on the other hand, states that the median annual wage for a door-to-door sales worker as of May 2018 as being $26,430, while interviewers earned a median annual wage of $34,060 that same year (www.bis.gov).
Canvasser Requirements
Even though a Canvasser’s job description career has no formal, step-by-step education or career path to employment, having these qualifications will give an edge in the job.
- Be able to work outdoors
- Have sales experience
- Ability to travel extensively
- Should be able to walk and stand for long periods
- Have excellent interpersonal skills
- High school diploma or GED.
- I should have previous work experience as a Canvasser.
- Be able to sell ideas or products and sway opinions.
- Be willing to work after-hours and on weekends.
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